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are you ready to be unforgettable?

LIVE WORKSHOP: HANG OUT WITH ME IN THAT WEIRD BIT BETWEEN CHRISTMAS AND NEW YEAR

Learn the 3-step formula for turning your life experiences into stories that magnetise, teach and convert your audience into die-hard fans even if you suck at copywriting or live a "boring" life

Walk away knowing the EXACT stories you need to create the Know, Like + Trust "Unforgettable You" Factor.

The workshop to help you stop being boring online, and become the you that you are off-line: funny, smart and with an actual personality #sorrynotsorry

"I got clarity in my messaging and it helped me get clarity in my products and services."

I got clarity in my messaging and it helped me get clarity in my products and services. There really is an energy exchange... there's this constant cycle and dance between you and your content, and your messaging. And the more you scratch through for the clarity, the more it feeds into each other. And so I think just hopping on to that cycle, finding a way to begin that kind of snowball is where we all need to be and that's what Spellbinding Content did for me.

Brandi Amara Sky

AUTHOR + PERFORMER

does your audience really know the naked version of you?

If you're not sure what makes you unique enough to stand out,

how can anyone really know YOU?

You're not sure how to share vulnerable lessons with your audience without sounding like YOu're the one needing help

You want to feel like you in your content... funny, smart and interesting but instead it's all a bit blah & sounds like gasp the last coach you worked with

you're good at what you do, but not sure how to make people connect to what makes you different than the other 1,000 experts online

Your authentic stories are exactly what will make people know, like and trust you.

But, when you try to be "authentic"... it doesn't sound quite right

So instead of creating content that rocks, you end up sounding like some sort of alternate dimension version of you

Until you don't even want to create any content at all...

Relying on ALL the 50 different content systems you've bought from Coach A, B and C... and never actually use so your timeline is a hodge podge of offers, messages and thoughts that don't really translate to a cohesive message

Thinking about how you SHOULD really sit down and think of a system you CAN stick to, but never do because your content sucks anyway, is a system REALLY going to save you?

Look at the notebooks upon notebooks upon notebooks of good content ideas, that never actually see the light of day... you grab the post that sort of looks like your coaches' post and run with that, instead of being you.

And think about the fact that all you do is work, eat, sleep, repeat... WHO would find that interesting online??? Is that even content?

You weren't meant to sound like every other person on the internet... in fact you're losing out on attracting your ideal soulmate people by not fully owning YOUR voice, YOUR unique message and YOUR unique story.

We don't buy things from people we don't like

Stories are the gateway to building rapid trust with your people... if people love a brand story, 55% are more likely to buy the product in future, 44% will share the story, and 15% will buy the product immediately.

But, we're not taught to properly use them in our content and in our messaging.

Hi, I'm Alisa... and I fell victim to the carbon "copy and paste" content calendar.

Coming from a technical literary background, I used to write academic papers which were VERY different to the way social media content for business is crafted... so I bought some pre-made content (think 365 templates and all the other nonsense) and thought: "that'll work"...

But it never did. Sure, some content landed, but none of it was ME and I ended up feeling like a total fraud.

In fact, while I used to teach storytelling to kids, I even HAVE two degrees in literature... Master of Humanities over here and I felt like I was Master of the blah-iest content online.

When I finally stopped pretending to be something I'm not, I harnessed the lessons I learned and started teaching USING stories as the main tool, and everything changed.

Then, one day I was on a live video and a fox stumbled upon my garden. While on live video, I showed this fox and talked about the connection between the fox and the way we run our businesses... it totally blew up.

In fact, when I'm at events, people STILL come up to me and talk about that fox video and how much they've loved everything I create ever since.

The shift? WRITTEN and VISUAL storytelling that does the messaging and the selling for me.

Imagine how loyal and engaged your audience could be when they connect with you through stories that happen every day!

What can become possible for you then?

Maybe you'll...

Finally do that brand photoshoot wearing clothes (or pjs) that are totally you through and through

talk about the crazy times you've had while on holiday, at university, at work and so on...and even say yes to crazy experiences like sand duning while filming ad content

finally launch the thing you've been thinking about for months if not years... like the podcast, youtube show or live video series

Yes, stories are the gateway to helping you stand out with very little effort... because they're YOU. By unlocking your 5-10 unforgettable stories, you'll be able to infuse your content, teaching + launches with the secret weapon that all successful people use, after all, show me at least one person who you love that DOESN'T have a good story...

And you can do the exact same thing - no writing experience, English degree or ordained power required.

Learning to tell better stories will help you reach more people, sell more products and services without needing to spend hours on a new complicated strategy or sitting through a 5,000-hour program...

Finding and using stories can be really simple, if you just know how.

Once upon a time... there was a workshop:

The workshop to help you stop being boring online, and become the you that you are off-line: funny, smart and with an actual personality #sorrynotsorry

Who is this made for?

Coaches • Speakers • Authors • Service Providers • Copywriters • Designers

"I now know how to communicate with my niche and how to talk with them in a way that resonates"

After feeling like my words just didn’t sound right and losing confidence in my messaging, I now know how to communicate with my niche and how to communicate with them in a way that resonates. I thought, ‘my ideas are just rubbish’ and now I’m being visible and speaking their language and actually getting results.

Skye Barbour

LEADERSHIP COACH

How can 90 minutes change your life?

Use stories effectively in your business - from your content to your teachings - so that you can stand out from the crowd and be unforgettable.

Grab my templates, swipe files + actionable frameworks to help you create without the resistance and finally get out of writer's block.

Immediately up-level your storytelling abilities AND be able to foster deeper connection with your audience WITHOUT needing some sort of dark sob story or over-sharing things you're not comfortable sharing.

Magnetise your ideal soulmate clients just by being YOU - no weird, wacky or "cool" tactics required... and be thanked for showing up just as you are by people who value what you have to say.

Impact more people without needing to shell out on ads, a new coach, or a new shiny system because your story is THAT powerful... even if you don't think you've got one yet.

Captivate your audience with stories that make you unforgettable, magnetic and memorable so that people go: "OMG, how is she in my head?!"

Tell stories so magnetic, people can't help but remember who you are, what you do and WHY there's absolutely no competition because you are just that unforgettable.

Here's what awaits you

Inside the Unforgettable Stories Workshop:

PART ONE:

The Know, Like & Trust Map

The know, like & trust map is the missing piece to help you create demand, desire and credibility with your potential customers... this is the foundation stories are laid upon to create compelling brand storytelling

A.K.A. the yellow brick road to selling without selling or being sleazy

Within part one, you'll find the specific ways to create know, like and trust (there's no fluff here - I literally give you a map) so that even if you are completely new to your industry/niche or have a PhD in it, you know what to do and where to get started to build in the persuasion levers needed to create compelling stories

Come away with a complete map of the know, like and trust examples every business needs
Understand what coaches + copywriters mean by "create trust" with actionable examples that translate into content
We'll even include credibility examples so that you can see what you need to do to be successful
Plus, finally start having more personality in your copy... you know, like the fun, sassy human you are offline!

Plus, get my bonus "become a better storyteller" mini workshop

Bonus resource

This bonus video distills exactly how you can become a better storyteller in a short amount of time - I outline my favourite tips & tricks (and even give you bonus tools to try).

Bonus one

PART TWO:

Unlocking Your Unforgettable Stories

Learn exactly what stories you need to tell so that people remember who you are, what you do and why you're the only option for them

A.K.A. the 007 "behind the shadows" work you gotta do to stand out.

In this section, we brainstorm all the interesting stories that you've got in your arsenal - I know you may be thinking "but I don't HAVE anything to tell, Alisa" and that's where this section will surprise you... you've got a LOT more than you can even imagine and we're going to explore how to uncover, unlock and re-discover these stories together

Come away with actual stories you'll love to use in your business without revealing any information you're not comfortable with
Unlock the true message you've been MEANING to say to your people, but haven't yet (or haven't ENOUGH yet)
Learn my system for mining my life for anecdotes, stories and tid-bits to share in emails, on social and in my training
Get your unforgettability factor down and finally know which stories will make you stand out from the crowd (perfect for live events + pitching media)

Bonus TWo

Plus, grab my 37 Newsletter Ideas + Email Framework

Bonus resource

With this list of ideas, you'll never run out of things to email your list & I'm even including my favourite newsletter writing framework which will only be enhanced by this workshop!

PART THREE:

Using Stories Effectively

Learn exactly how to use stories so that your audience is educated, entertained and ready to invest in working with you, like yesterday

A.K.A. THE GOLDEN HARRY POTTER EFFECT, WHERE EVERYTHING YOU TOUCH TURNS TO MAGICAL GOLD (AND REALLY, REALLY GOOD STORYTELLING).

In the final section of our workshop, you'll find out how to use stories effectively - with a live example of what IS and what ISN'T effective. Learn how to share lessons you're going through authentically and without sounding like you're losing your mind (or losing authority) so that people can't wait to pay you.

Come away with a deep understanding of what makes or breaks a story
Learn how to be vulnerable in a way that builds trust and authority
Implement the story system in your business to get paid more without the pushback

Plus, grab the 25 Day Content Prompts Bingo Card

Bonus resource

This super popular challenge is back with a New Years' twist - grab a brand new content prompt bingo card with brand-new ideas for the new year... now including additional storytelling squares that align with this workshop

Bonus THREE

Heather Fittz

Designer

"She shares with you ALL the secrets and strategies she’s learned over the years"

Alisa will kick your ass and give you a roadmap to grow your business. She shares with you ALL the secrets and strategies she’s learned over the years and helps you determine which ones you should use. She doesn’t try to make little Alisa clones – but really tailors a custom strategy just for you that address your business and your mindset needs!

past client love

Frequently Asked Questions:

How long is this workshop? Do I get help with identifying my story?

This workshop will be between 90-120 minutes, with at least 30 minutes of hot seat Q&A time set aside afterwards.

We'll dig into the stories you need and get started with mapping these out with you live on our session. This ISN'T a lecture - all my workshops are at least 50% ACTION based. You'll walk away with story ideas for days and at least one magnetic story to use.

How long will it take to get access to this training?

You'll get access to this training immediately upon signing up! Your access email will be sent immediately to a dedicated membership area with the workshop replay, transcript and bonuses loaded in there already.

How is this different to the content planning party?

The Content Planning Party is a content system which helps you map your content onto a calendar. This workshop is going deeper into what you actually need to say in the content to create the know, like + trust factor in your audience. We don't talk about writing content in the planning party, but in Unforgettable Stories, this is what we're focusing on.

They're the perfect pair ;-)

Are you teaching me how to use the "stories" feature on Ig/TikTok/Facebook, or is this something else?

While you CAN definitely use stories ON your stories, this workshop is talking about the "traditional" art of storytelling, not the tech-features of specific platforms. We'll talk about the different types of stories and how they interact with social, but please don't expect this workshop to be on the tech features of platforms.

I suck at writing copy... will this help me?

YES! Storytelling is one of the key building blocks of great writing. if you struggle with writing, or sounding original in your content & copy please join us!

Are you Ready to unlock your story?

When you look in the mirror, who do you see?

I see a woman who is unique, interesting and smart.

She's lived a life full of experiences that her ideal clients are WAITING to hear about.

I see you.

And here's the thing: you can choose to keep creating the same old boring content, practicing your coaches' coaches' coach's scripts, and using outdated bro-marketing templates.

Or you can step into your unique power and become unforgettable using the power of YOUR story.

This workshop is that first step to help you get there, and I hope to see you there as a final hurrah to 2022.

xo Alisa

LIVE WORKSHOP:

Unforgettable Stories

The workshop to help you stop being boring online, and become the you that you are off-line: funny, smart and with an actual personality #sorrynotsorry